IE University: What Would You Do If You Could Do Anything?

What Would You Do If You Could Do Anything?
Rutger Bregman, Arthur Brooks, Chip Conley, Scott Galloway, and Bill Gurley on the End of the “Economic Problem

In 1930, John Maynard Keynes made a radical prediction: technology would solve humanity’s “economic problem” within a century. Work would shrink to 15 hours a week, freeing people to focus on meaning, creativity, and culture.

Nearly 100 years later, we’re wealthier and more productive than Keynes could have imagined—yet leaders are managing teams that are more stressed, more complex, and more disengaged than ever. The economic problem hasn’t disappeared; it has evolved. We don’t work less—we work differently. Consumption keeps expanding, organizations demand constant adaptability, and for many professionals, identity and career have become inseparable.

What went wrong—and what comes next?

Join Professor Joe Haslam for an IE Masterclass that confronts the uncomfortable truths about modern work. Drawing on the ideas of Rutger Bregman, Arthur Brooks, Chip Conley, Scott Galloway, and Bill Gurley, he will explore what the workplace could look like just four years from now—and what that future demands of how we live, work, and define success.