Short-term versus long-term value metrics. Salesforce case study
Webinar Financial Decision Making for Managers
Why does the valuation of an enterprise increase and when is it destroyed? Can an organization actually destroy value when its sales are increasing?
On behalf of IE Exponential Learning, we´d like to invite you to learn more about creating and destroying shareholder value with IE Professor of Finance, Virginia Bombín.
Join us to understand why and how a company like Salesforce can apparently destroy economic value, when measured year by year, whilst the share price keeps going up. We will review the different economic value metrics and deploy them to Salesforce to gain a hands-on perspective.
This session is inspired by the Financial Decision Making for Managers High Impact Online Program. Whether you´re willing to start a career in Finance, prepare CFA certification exams, or in the need of acquiring theoretical and practical financial understanding for better decision-making in your company, you might find this interesting!
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Adjunct Professor in Corporate Finance at IE Business School
Adjunct Finance Professor at IE Business School and the Financial Times IE Corporate Learning Alliance. She is engaged in various executive education programs as professor and Academic Director and participates in various business projects leading financial planning and assessment of corporation's well-being.
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