Fake Brands – the importance of authenticity in a world of mistrust (English only)
Virtual Master Class
PARA QUIÉN
Masters
TIPO DE EVENTO
Conferencias
MODALIDAD
Eventos globales
FECHA
Miércoles 20/02/2019
HORARIO
17:00 - 18:00 (GMT +02:00)
IDIOMA
Inglés
Fake Brands – the importance of authenticity in a world of mistrust (English only)
Join us as we debate the past, present, and future of risk and brand management and discuss how you can apply the newest tools and methods to manage brand reputation!
Nuestros ponentes
Strategic Consultant
With more than 30 years’ experience in senior roles in multinational companies in both the marketing and communications disciplines, Peter has worked for some of the most widely recognized global brands including Coca-Cola, Bacardi, Microsoft, L´Oréal, Telefonica, Orange, Renault, Chanel, Disney, Philips, Kraft and BMW.