How Good UX Can Turn Companies into Unicorns
Masterclass Digital Marketing Social Media and Analytics: An Omnichannel Strategy
On behalf of IE Exponential Learning, we invite you to meet IE Professor of Marketing, Pedro Moreno de los Ríos, and to learn more about the importance of good UX Design.
We all have heard about the importance of good User Experience, but what does that mean? What does good look like? And more importantly, how is it connected to unicorns? The basis for any platform start-up valuation by investors begins with an assessment of their monthly or daily user activity.
Join Prof. Pedro Moreno de los Rios in this webinar to learn an interesting truth about billion dollar app businesses.
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Profesor de Digital Business & Marketing
Pedro Moreno de los Ríos tiene una amplia experiencia digital en entornos de B2B y B2C y es especialista en ventas y marketing, estrategias de comercio electrónico omnicanal, inbound marketing, SEM, SEO, CRO y otros. Ha trabajado en multinacionales como Ogilvy& Mather y The Walt Disney Company, y en consultoras que prestan servicios a grandes empresas como BBVA, Telefónica o Cáser.
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