IE Day - Kuala Lumpur
Join us to attend a masterclass, take IE’s entrance exams, network with alumni, and more!
16:00 - 18:00 IE Global Admissions Test (optional)
18:00 - 18:30 General registration & Welcome Coffee
18:30 - 19:00 An Introduction to IE
19:00 - 20:30 Master Class with IE Prof. Brian Hallet “Contagious: When Brands Go Viral
20:30 - 23:00 Networking Cocktail Dinner with Alumni
20:30 - 23:30 Personal Admissions Interviews
Professor and Photographer
Brian left the corporate world to pick up a camera and told stories with it. As a well‑recognized photographer & director, his passion is to work with clients to define their brands and tell their stories through unique, high‑impact campaigns. Brian encourages his clients to "take risks and tell their stories boldly," creating advertising and branded content campaigns for Big Brands.