Master Class Toulouse "The World of Luxury in 2024: A global vision"
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Master Class Description
The Luxury goods sector represented in 2023 a market or around € 1.5 trillion per year,of which personal luxury goods exceeded € 360 Billion. If it was a country, Luxuryland would occupy a place between the 10th and 15th economies of the world, and it would have a GDP bigger than those of Australia, Spain or Indonesia,
In this lecture we will approach the world of luxury goods from a global vision, analyzing the most important figures from the “Demand” side as well as from the “Supply” side.
From a nationality origin viewpoint, we will stress the changing relevance of Chinese buyers, who represents 1/4 of all the personal luxury good purchases.
Professor Biography
Fernando Cortiñas (Buenos Aires, 1962) is an Argentine-Spanish professional with more than 35 years of international work experience in leading multinationals and as a professor in leading academic institutions in Europe and America.
He graduated with honors and various awards as a Bachelor of Business Administration and Public Accountant from the Universidad Católica Argentina (Buenos Aires, 1986), and obtained an MBA from Harvard Business School (Boston, 1992).
His professional career has had a double journey, corporate and academic.
AGENDA
18h30 – 19h00 : Welcoming attendees
19h00 – 20h30 : Master Class
20h30 – 21h30 : Networking Drink
Our speakers
Professor at IE Business School
Professor at IE University since 1992, Fernando Cortiñas, a polyglot (speaking Spanish, English, German, Portuguese and Italian) has an MBA from Harvard Business School, serves as a visiting professor at over 5 universities and has courses with more than 30,000 students on Coursera. Fernando has over 35 years’ international work experience in leading multinationals, and as a professor in leading academic institutions in Europe and America.
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