Real Estate Conversations: From General Artificial Intelligence to the Future of Real Estate

What are LLMs? How do they work? And how can we to optimize them? 

This session explores the foundations of General Artificial Intelligence through Large Language Models (LLMs), explaining how they work and what truly happens behind the interface. It focuses on how these models can be adapted and optimized for specific business needs, with a particular emphasis on real estate development. A practical, executive-level perspective on how AI is becoming a strategic asset for the future of the built environment. 

Agustín Cuenca Guevara, Founder and CEO of Entaina.ai  

in conversation with Carolina González-Vives, Co-Director of the Masters in Real Estate Development at IE School of Architecture & Design