The Human Side of Business: Master in Customer Experience & Application Guide

About the Event: In an era increasingly driven by AI and automation, it is easy to overlook the most important variable in business: the human experience. At IE University, we operate on a fundamental truth: without people, there is no business.

If you want to master consumer behavior, design human-centered solutions, and future-proof your career, the Master in Customer Experience & Innovation is your perfect next step.

Join us for an exclusive, behind-the-scenes virtual chat. This isn't a standard corporate presentation—it is an open Q&A designed to give you the insider knowledge required to submit a winning application, ace your interview, and launch a transformative career.

What You Will Learn:

• Nailing the Admissions Interview: Get direct advice from the person who actually conducts the interviews. Learn what the Admissions Committee looks for, common pitfalls to avoid, and how to stand out.
• The Real Student Experience: Hear firsthand from program alumni who have walked in your shoes. We will cover hands-on projects, Behavioral Design, and the reality of studying in Madrid.
• Designing Your Future Career: Discover how this program bridges Business Strategy, Human-Centered Design, and Tech/AI Innovation to prepare you for top leadership roles.

Meet Your Hosts:

• Cassidy Edwards (Admissions Manager): Your direct link to the admissions committee. She will share her top secrets on presenting your best self and confidently conquering interview nerves.
• Valentina López Wilches & Special Guest Alumni: As the Global Recruitment Manager and a proud graduate of the program, Valentina—along with other special guest alumni—will share their personal journeys, explaining how the master’s degree shifted their career trajectories.

Why Join the IE Community? When you enroll, you join a global powerhouse. Our cohort boasts a 92% international student body with diverse professional backgrounds, mirroring the collaborative environments of top companies represented in our network like Coca-Cola, EY, Starbucks, and Ford.

Don't miss this rare opportunity to get your questions answered and take the first step toward a human-centered career.