The Wave of Social Innovation: Ideation to Impact Measurement - Miami

Join us for an engaging Master Class focusing on the rise of social enterprises.

You´ll also have the chance to network with an IE Professor, Regional Representatives and local Alumni.

ABOUT THE CLASS:

A paradigm shift in Entrepreneurship has occurred with the emergence of a new business model based on social economy. These impact-focused ventures are quickly gaining speed in the entrepreneurial space, where the priority for such enterprises is not only generating an economic profit, but also trying to reach a social and generational objective. So what does this mean exactly and how is it relevant to you and your surroundings?

In this session, Professor Julia Varela will use real life examples to guide us through the following questions:

• • What is a Social Entrepreneur and what can be considered a social enterprise?
  • How can social companies measure their own impact on the society?
  • What kinds of projects are having the most success in this new social arena?

Superlatif, a consulting firm in design projects related to social innovation, culture and architecture. She has also served as the Social Innovation and Business Relationship Manager for the Public Agency on culture, tourism and business of the Madrid City Council.

ABOUT OUR SPECIAL GUEST: Julia Lopez Varela,  Partner at Impact Hub Madrid, Design Thinking Consultant and Visiting Professor at IE University. 

Julia is a visiting Professor at IE University and an Executive with more than 10 years’ experience in entrepreneurship, in-company innovation, social innovation, and cultural affairs. She has served as the Partner and Managing Director at Impact Hub Madrid, in addition to serving as an Advisor for the international Impact Hub network, which focuses on opening new ventures in Italy, Mexico and South America. Professor Lopez Varela is the Co-founder of Superlatif, a consulting firm in design projects related to social innovation, culture and architecture. She has also served as the Social Innovation and Business Relationship Manager for the Public Agency on culture, tourism and business of the Madrid City Council.