Master Class with Prof. Fernando Cortinas: Global Competition in a Multipolar World - Kuala Lumpur
Join us to attend a masterclass, take IE’s entrance exams, network with alumni, and more!
Multinational organizations need to understand the role of internationalization in a world where borders are disappearing, players are becoming bigger, and competition is heating every day. Every corner of the earth is a different battlefield the war of global market dominance.
How will the Silk Road change the economic order, not just between USA and China, but also countries in South East Asia? This talk will explore the origins and evolution of the Silk Road and how it will affect you, including the consequences in terms of business in the short and long terms.
IE Business School is recognized as one of the world's top business schools, and our focus on innovation and entrepreneurship is an integral part of our drive towards academic excellence. Our learning model is student-centered, eminently practical and it ensures that students acquire not only required technical know-how, but also the mindset and interpersonal skills necessary to become a successful future leader.
Professor at IE Business School
Professor at IE Business School since 1992 where he has been teaching courses in different subjects in the field of marketing and economics. Between 2000 and 2014 he developed his career within the Telefónica group and then he moved to become International Sales Director, Head of Government and Health sector at Telefónica LatAm.