Discover Your Fit: IE’s Marketing, Communication & Sales Master’s Portfolio

For candidates based in Europe & Central Asia exploring IE master’s programmes

Choosing a master’s in marketing, communication or sales is more than shaping your skill set—it’s shaping the way you understand audiences, build brands and influence decision-making in a world that’s constantly evolving. With so many programmes in the market, the real challenge is identifying the one that truly aligns with your goals and the kind of professional you want to become.

This session goes beyond a traditional programme overview. It is a decision-making session, designed to help you understand which of IE University’s five master’s programmes in marketing, communication and sales best fits your ambitions—whether your interests lie in data-driven marketing, brand strategy, digital communication or commercial leadership.

What this session will help you understand:

• What sets IE’s MARCOM portfolio apart from other universities worldwide: a future-forward curriculum, industry-connected faculty, and a hands-on, market-relevant approach

• A high-level look at the key strengths of each programme, focusing on what makes them unique—not a detailed syllabus walkthrough

• How students are immersed in real marketing and communication challenges, from brand consulting projects and digital campaigns to analytics labs, storytelling workshops and collaborations with top companies

• Insight into the type of profiles and strengths that thrive in each MARCOM programme, helping you identify where you fit best

• How the programmes bridge directly to the industry through career treks, company challenges, industry speakers and the MARCOM advisory group

• Real examples of career outcomes across marketing, brand management, digital strategy, communication, sales leadership, advertising and more

If you’re seeking a master’s that blends creativity with strategy, data with insight, and academic learning with real industry experience, this session will give you the clarity you need to choose the programme that matches your goals.

Join us to discover which of the 5 master’s programmes in marketing, communication and sales is the right next step for your future.

Should you be interested in learning about other IE master's programs, click here to learn about the other sessions scheduled within the last two weeks of February designed to help you discover your program fit.