How AI generated insights will power the music industry
Join Us!
AI is disrupting many different sectors, opening new avenues and changing how we manage projects.
In this session, you will learn how AI (predictive and generative) tools are being used in the industry of market research, to get more actionable insights, and in the music industry to drive the best decisions.
Join Raul Guerrero, Brand & Insight Strategist at Universal Music, and Jaime Veiga, Academic Director of the MAster in Market Research and Consumer Behavior at IE Business School.
Our speakers
Associate Director of Admissions
Blanca studied Business in Madrid, and is also a former IE Alumni, having completed the Executive MBA at IE Business School. She has been working at Engel&Völkers as Marketing Manager and as Associate Director for the Business Development department at IE. Currently, Blanca is an Associate Director of Admissions.