IE SAUDI ARABIA MASTERCLASS TOUR (Riyadh): "The New Silk Road of the XXI century"
Masterclass with Fernando Cortinas - Professor at IE Business School
We are pleased to invite you to our upcoming face to face Masterclass Tour events happening in:
- Riyadh: 22nd January 2024
- Jeddah: 23rd of January 2024
- Dammam: 24th of January 2024
Master Class Description
The lecture will explore the growing confrontation between China and the US in different fronts, built around the so call “New Silk Road of the XXI century”.
Historically speaking, “The Silk Road” has been the oldest and most emblematic international trade route in the world.
In the 21st century, the “New Silk Road” is the Chinese initiative to become the hegemonic power on Earth by 2050, displacing the US as global leading power.
At the conference we will discuss the past, present and future of the Silk Road.
We will describe the “Silk Road” as it was: a physical communication network linking the East and the West since 2,600 year ago, mainly by land but also by sea. We will describe its origins, rise and decline of the Road at the end of the Middle Age.
We will explore the present and the future of the New Silk Road, embodied by the BRI (“Belt and Road Initiative”): a u$s 1 Trillion initiative promoted by the Chinese government to develop infrastructure projects (roads, ports, power plants, telecommunication networks) that connect China with the rest of the world.
Ultimately, "The New Silk Road" is a “wallet-based diplomacy”, the strategy designed by the Chinese government to make China the global leading power by the year 2050, displacing the United States from its current position of leadership.
Therefore, we will comment on the growing confrontation between China and the USA in different battle fronts: commercial, financial, monetary, technological, reputational and military, and its impact on the rest of the world, including Asia, Europe, Africa and Latin America.
Professor Biography
Fernando Cortiñas is an Argentine-Spanish professional with more than 35 years of international work experience in leading multinationals and as a professor in leading academic institutions in Europe and America.
Specialist in the Silk Road, he began to give conferences on the subject in 2014, and has visited almost all the countries that comprise it several times over the last eight years.
Our speakers
Professor at IE Business School
Professor at IE University since 1992, Fernando Cortiñas, a polyglot (speaking Spanish, English, German, Portuguese and Italian) has an MBA from Harvard Business School, serves as a visiting professor at over 5 universities and has courses with more than 30,000 students on Coursera. Fernando has over 35 years’ international work experience in leading multinationals, and as a professor in leading academic institutions in Europe and America.
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