Master Class Lyon - "The Power of Influence & Persuasion"

Master Class overview

"The Power of Influence & Persuasion": Focused on highly effective communication skills for internal and external stakeholders using psychology, context and science.

This is an active workshop that will teach you essential skills to move people to goals whether personal or professional. A persuasive person does not do things by chance, their work is underlined by logic, data, adaptation and psychology. The same can be said for companies that affect our purchasing decisions. We will look at frameworks and science such as DISC, Cialdini, Aristotle to empower you to know more about yourself and others in a useful way. Join us!

Professor Biography 

Balvinder is English of Indian origin, resident in Madrid, Spain. He is a Business & Finance graduate who also studied a Masters in Mediation from the University of London. He has extensive experience leading business, social, cultural, media and technology projects in Spain and internationally. His main skills include internal and external communications, creative & strategic input, business development & senior management, team leadership, relationship management & business mediation.

He is CEO at Learning Experience/ Ed Tech Company Unfoldwork.com and a Founding Partner, Board Member and Director at BOOSTER Space Industries and AERDRON, innovative international New Space/Aerospace projects/consultancies with important stakeholders globally. In 2015 he became a Business Mentor at “The Founder Institute”, one of the largest and most powerful start up networks in the world.

He is also an Adjunct Professor and Business Mentor at IE Business School and a qualified and experienced trainer, giving sessions on Leadership, Team Management and Motivation, Innovation Culture, Mediation/Conflict Resolution Skills & Entrepreneurship globally.

He has recently authored a book called "Going Digital"  (2022 for Pearson group) about the Inner Secrets of Successful Business Innovation and Digital Change.

AGENDA 

18h30 – 19h00 : Welcoming attendees

19h00 – 20h30 : Master Class 

20h30 – 21h30 : Networking Drink