ScaleUp Yourself: Personal Branding today. A choice? Or a must?
You may have heard that if you don't work on your personal brand well, you don't exist! Or maybe that hard work won't exactly get you far in your career (although it's important, no doubt). Discover with our Professor and Coach Jane Rodríguez del Tronco how to design your personal brand and… start to shine. Are we counting on you?
Jane Rodriguez del Tronco
Executive Coach, Skills Practitioner and Speaker, expert in Talent Development, Communication and Personal Branding for Leaders. CEO and Founder of The Bold Choice, Jane combines her business and consulting roles with teaching in Master's programs. Associate Professor at IE. Co-author of the book “Smart Feedback” (LID, 2017), a coaching and emotional intelligence guide to facilitate powerful conversations for talent development (3rd edition in 2019). Until 2008, her career was developed in the corporate world in management roles in the Marketing and Sales fields, her last position being Marketing Director for Southern Europe at Yum Restaurants International.